This is one of our earliest pieces, using CG and compositing. The ad shows the power of Fevicol Marine Adhesive. When you create work for an iconic brand, you go the distance to achieve the result.
In this case, we went underwater. After receiving the sketch from the agency, we went into detailed referencing to create the marine background. CG was used to create the octopuses and give them the feel of monsters whose strength is nothing compared to the power of Fevicol Marine Adhesive.
Stage 1: Sketch provided for layout approval.
Stage 2: Referencing for the underwater imagery.
Stage 3: Raw renders provided.
Stage 4: Final renders with retouched image.
