PARACHUTE

For Parachute Advansed Protein Shampoo, we executed a live shoot and developed a series of three key visuals that highlighted the product’s nourishment and strength-focused positioning through clean, fresh, and premium-looking compositions. The campaign combined lifestyle-driven storytelling with polished post-production to create visually engaging brand assets. Our role covered the complete visual execution - from production and shoot management to high-end image retouching, compositing, detailing, lighting refinements, and final visual enhancement across all three KVs for both print and digital media adaptations.

For Parachute Advansed Protein Shampoo, we created a series of three key visuals through a live shoot, retouching, and carefully integrated CGI elements. Each variant, Aloe Vera, Shikakai, and Rosemary, was designed to have its own fresh and natural character while staying connected through one clean, premium visual language.

Our role covered the complete visual journey, from production and shoot management to high end retouching, compositing, lighting refinement, and final image enhancement. The focus was on making every frame feel fresh, balanced, and true to the ingredient story, resulting in visuals that worked seamlessly across both print and digital campaigns.